Every design carries intention, beauty and a spark of originality.
Not just visuals that look good, but ones that feel completely, unmistakably you.

MEET YOUR DESIGNER

Creative Director – Vanessa

I’m Vanessa, Creative Director and founder of (VR) Graphics Studio, with over 25 years of experience across graphic design, branding and advertising. Since beginning my career in 1997, I’ve worked within agencies, in-house corporate teams and my own studio, which
I have led full-time since 2007.

My experience spans brand identity, campaigns, packaging, publications, point-of-sale, signage, digital content and website design. I’ve collaborated with brands including Caltex, Aldi, Metro Petroleum, The Distributors Brisbane, Ragù, Caffè Gigi, Via del Corso, Nudie Juices, Cadbury and Smith’s.

I bring the polish and commercial understanding of big-brand experience together with the personal, collaborative approach of a boutique studio. Every project is supported by thoughtful creative direction, clear communication, careful organisation and a genuine commitment to delivering high-quality work.

Open to the right opportunity
Alongside my studio practice, I’m open to senior creative, brand, design and project-based opportunities where
I can contribute my commercial experience, creative direction and collaborative approach within a broader team.

A woman with long, light brown hair, dressed in a dark brown blazer and matching trousers, sitting outdoors near a large potted plant, smiling and looking to her right.

Every project is designed to feel cohesive, elevated and true to who you are, not just “pretty.”

WHAT IT’S LIKE TO WORK TOGETHER

What You Can Expect

  • Strategic thinking – I look beyond the logo and design a full visual language for your brand.

  • A calm, organised process – clear timelines, regular updates and files delivered correctly the first time.

  • High-end, but human – luxury-level design with a friendly, down-to-earth approach.

  • Long-term support – many clients stay for years, evolving their brand with me as they grow.

ACHIEVEMENTS

Award

Winner: Best Point of Sale Design, Caltex Australia

Agency & Corporate Experience

Ogilvy & Mather · Big Picture Design · Columbia TriStar · Caltex
(in-house) Universal Studios · Foxtel · Formula One · Qantas · KFC · Dove

Brand Clients

Aldi · Caltex · Metro Petroleum · Vitalgas · Nudie Juices · Cadbury
The Distributors Brisbane · Ragu · Caffe Gigi · Splash Clinic · Columbia TriStar

Long-Term Partnerships

Trusted by Caltex, The Distributors Brisbane, Ragu and Caffe Gigi for approx 17 years of ongoing design support, because good working relationships last.

Education

Bachelor of Graphic Design, Charles Sturt University
Web Design, Shillington College

FEATURED DESIGNER ON BRANDS ON CUE

Two white coffee tables with a magazine and a cup on top of one, and a mug and a small notepad on the bottom table, in a softly lit living room with a beige sofa and curtain.

WHAT OTHERS ARE SAYING

LET’S WORK TOGETHER TO MAKE
YOUR DREAM BRAND A REALITY.