BRANDING • DESIGN • CREATIVE DIRECTION
Considered brand identities
for businesses ready
to be seen differently.
25+ YEARS’ EXPERIENCE · SYDNEY + WORLDWIDE
Brand Experience Includes
Ready for a brand that reflects where your business is going?
We work with driven business owners whose visuals no longer reflect the quality of what they offer. When your brand looks the part, everything shifts, you attract the right clients, communicate your value with confidence and build something designed to last.
OUR SERVICES
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Your brand is more than a logo, it's the first impression, the feeling, the reason clients choose you over everyone else. We build brand identities from the ground up or refresh what you've already got, creating a visual language that's distinctly yours and built to last.
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Your website is your hardest working team member, it should look the part 24/7. We design and build beautiful, functional Squarespace websites that reflect your brand, convert visitors into enquiries and are easy for you to manage yourself. No tech overwhelm, just a site you're proud to share.
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Packaging is often the first physical touchpoint a customer has with your brand, it needs to stop them in their tracks. We design packaging and labels for FMCG, beauty, food and beverage that look premium on shelf, photograph beautifully and communicate your brand story at a glance.
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From catalogue design and print advertising to flyers, signage, stickers and everything in between, if it needs to look good and communicate clearly, we can design it.
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Consistency and quality are the two things that build a following that actually converts. We create social media graphics, templates, content plans and visual strategies that keep your feed looking intentional, on-brand and scroll-stopping, whether you want a one-off refresh or ongoing monthly support.
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Some businesses need more than a one-off project, they need a trusted creative partner on call. Our retainer arrangements give you priority access to the studio for ongoing design work, campaign rollouts, seasonal updates and anything else that comes up. We've held long-term relationships with clients for over 20 years and counting.
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Menus, table cards, signage, POS, uniforms, packaging, social graphics, hospitality has a lot of touchpoints and every single one shapes how your venue is perceived. We understand the unique demands of the hospitality industry and design everything to work together as a cohesive, memorable brand experience. We run our own venues so we get it from both sides.
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Retail and in-store design is a specialty most boutique studios can't offer, we can. With experience producing point of sale, signage and retail display material for national brands including Aldi, KFC and Caltex, we know how to design for the shop floor, the forecourt and everything in between.
MEET YOUR BRAND DESIGNER
BIG-BRAND EXPERIENCE.
BOUTIQUE STUDIO CARE.
I’m Vanessa, Creative Director and founder of (VR) Graphics Studio. I’ve worked in graphic design, branding and advertising since 1997 and have led my studio full-time since 2007.
Before establishing the studio, I worked across some of Sydney’s leading agencies and design studios, contributing to projects for brands including Qantas, KFC, Caltex, Dove and Columbia TriStar. That experience shaped the strategic thinking, commercial understanding and attention to detail I bring to every project today.
You receive big-brand experience with the personal care of a boutique studio. I work across brand identity, packaging, hospitality, campaigns, signage, social content and web and I’m genuinely invested in every business I partner with.
Whether you’re building something new or your business has outgrown its current identity, together we’ll create a brand you feel proud and confident to share.
SELECTED WORK
Considered identities designed to perform as beautifully as they look.
READY TO WORK TOGETHER? — HOW TO GET STARTED
01. EXPLORE
Browse our services and selected work to discover the type of creative support that best suits your business. If you don’t see exactly what you need, you’re still welcome to enquire.
02. ENQUIRE
Complete the project enquiry form and tell me a little about your business, goals and preferred timeframe. I’ll review the details and send you the most suitable package or a tailored proposal.
03. RESERVE YOUR PROJECT
Once your proposal is approved, you’ll receive an agreement and initial invoice.
A 50% deposit secures your place in the studio schedule, and then we begin bringing your vision to life.
LATEST NOTES - FROM ME TO YOU
KIND WORDS
KIND WORDS
From clients we’ve loved creating with.
★★★★★ GOOGLE REVIEW
“Vanessa really took the time to listen and understand the vision I had for the brand, and the final result exceeded my expectations. The whole process was smooth and enjoyable, and I couldn’t be happier with how everything turned out. I’m already looking forward to working with Vanessa again in the future.”
— Maison Allure Interiors★★★★★ GOOGLE REVIEW
“Vanessa and the team at VR Graphics Studio have been an integral part of our business for the past 20 years. She has produced hundreds of catalogues that are widely regarded as the best in our industry and has been instrumental in shaping our visual identity as we’ve grown.
Her creativity seems endless, and her ability to deliver exceptional work from a limited brief or within tight timeframes is truly unmatched.”
— The Distributors Brisbane★★★★★ GOOGLE REVIEW
“Vanessa’s professionalism, attention to detail and quality of work were exceptional from start to finish. She was easy to work with and delivered exactly what was promised, on time and to a very high standard.
It’s clear she takes pride in her work and genuinely cares about her clients. I would highly recommend VR Graphics Studio to anyone looking for reliable, high-quality graphic design services.”
— Coconut Essence
